It's Out Now — Release Pages for Independent Artists

You've been carrying this release for six months.

The music is done. Has been for weeks.

What you're doing now is everything else.

  • apple music is live. spotify isn't.
  • you know the rollout takes time. you google it anyway.
  • the release page still says presave. you google that too.
  • the press email is open in sent. was that the right link?
  • refresh tab one. refresh tab two. refresh tab one again
  • there's nothing more you can do.
  • there's everything still to do.
  • everyone... is asleep.

By the time "it's out now" goes in the caption, you've already lived this week three times.

There's always something.

You were more organised this time.

It didn't matter.

The industry said this was freedom.

It isn't.

They just changed who carried the work.

  • the artwork
  • the distribution
  • the presave
  • the smart link
  • the bio
  • the press release
  • the profiles
  • the playlist pitch
  • the press pitch
  • the radio pitch
  • the social posts
  • the analytics
  • the content
  • the website
  • the playlist follow-up
  • the press follow-up
  • the radio follow-up

that's not freedom.

that's you.

The problem isn't your calendar. Every tool in the pile was built to move content, not protect a release. They take the fans, the links, the clicks. Then call it independence.

it's out now

nothing was built for that hour.

We've sat in that hour; the midnight refresh, the email you can't un-send, the thing you find out too late to fix.

Nothing existed for that moment.

so we built it.

your release has two audiences.
it doesn't need two subscriptions.

One permanent page for fans from presave to forever. One private link for promo that tells you what happened after you sent it.

for fans

One release page that stays put while the release changes shape.

Set the page early. Collect fan emails before the drop. Let the same link turn into the listening page when the music is live.

  • same public url in the bio, the caption, and the poster
  • presave first, listening destinations later
  • still useful after release day instead of becoming dead campaign furniture

for promo

A private promo link that shows what happened after you sent it.

Send secure promo links for playlists, press, and stations. See who opened, who listened, who downloaded, and who stopped at the first click.

  • recipient-specific links for outreach that matters
  • opens, listens, and downloads in one place
  • follow up with evidence instead of vibes

fan emails

Capture the list before the links go live.

Fan emails stored from the same public page. Export whenever you want. The list stays yours.

link health

Catch the broken handoff before fans do.

Scan what is already out there. Find dead destinations, ugly redirects, and trackers sitting between the click and the music.

public release page

release builder

presave

Mara Vale - single

Small Hours

Collect emails now. Let the page flip itself when the release goes live.

emails collected

47

destinations 3 linked

Spotify, Apple Music, and YouTube Music queued for launch.

page stage presave mode

The same URL is collecting emails now and flips automatically on release day.

fan emails 47 collected

Audience building is already happening before the music goes live.

private promo link

promo overview

3 active links
opened 14
listened 9
downloads 3

selected recipient

Jade Ellis

college radio · Madison, WI

downloaded

activity

Opened share link

14 Mar · 09:12 CST

first open

Played lead track

14 Mar · 09:14 CST · Small Hours

79% listened

Downloaded WAV

14 Mar · 09:18 CST

downloaded

Last movement

No new events since download.

follow up

fan emails

captured before release day

link health

scan links already in the wild

broken 1
tracked 2
live 2
  • instagram bio linkredirected twice
  • old presave postdead destination
  • march press mailouttracker detected
  • tour poster QRlive
  • link in old pinned reelfan click skimmed

Scans the links already living in bios, posts, posters, and press emails. Flags what is broken, what is redirecting, and who takes the click before the fan reaches the music.

managing releases for other artists?

If you're running releases for a roster, there's a plan for that.

see the manager plan

the music is done.
the page has to survive.

That hour still comes. Now there's a page that can carry it. Keep the invisible string from breaking while you go do the part that still needs you.


For the one doing everything, with their name on one thing.


Built for the release moment.
Secure and trackable promo links, one link that stays live, flags what breaks, and keeps the fan list yours while everything else is moving.

Free to start.